This weekend, in our reading suggestion, learn about:
- Email marketing report: Email volume was up 18% in 2017
- Google Maps offers trips for wheelchairs
- Worse passwords of 2017
- 7 Simple Interactive Content Ideas You Can Steal
- Twitter's Testing Out a New Breaking News Module at the Top of User Timelines
- Google will tackle ads for speculative financial products
According to Yes Lifecycle Marketing, email volume was up 18 percent year over year in 2017, but the number of people signing up for email subscriptions steadily declined throughout the year.
Original title: Email marketing report: Email volume was up 18% in 2017 - marketingland.com
Informations: Anglais, Marketing, 14/03/2018
A great initiative allowing people with reduced mobility to better plan their trips
Original title: Google Maps propose des trajets pour les fauteuils roulants - siecledigital.fr
Informations: French, Accessibility, 15/03/2018
If ANY of your passwords is within this list, you must change it and find a better solution; you’re clearly at risk.
N.d.R.: We strongly suggest LastPass to generate and manage your unique complexe passwords.
Original title: Les pires mots de passe de l’année, de 123456 à password - blogdumoderateur.com
Informations: French Security, 14/03/2018
Interactive content includes any content a user can click on, click-through, answer, or play with. These content pieces take more effort (and sometimes money) to create, but users generally spend more time, and get more value from.
Original title: 7 Simple Interactive Content Ideas You Can Steal - socialmediatoday.com
Informations: English, Marketing, 15/03/2018
Looking to capitalize on its position as a key source for real-time updates on news and events, Twitter's testing out a new breaking news module, which will highlight big news stories at the top of user timelines.
Original title: Twitter's Testing Out a New Breaking News Module at the Top of User Timelines - socialmediatoday.com
Informations: English, Social media, 15/03/2018
Original title: Google va s'attaquer aux publicités pour les produits financiers spéculatifs - lapresse.ca
Informations: French, Marketing, 14/03/2018
We hope that these reading suggestions will please you!
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Have a nice reading and an amazing weekend !