This weekend, in our reading suggestions:
- Google's verified customer reviews,
- How to tame mad customers,
- Some tips to improve your marketing campaigns on social networks,
- How artificial intelligence influences loyalty,
- A brand new marketing idea to generate engagement and conversions
Original title: "Google just released verified customer reviews: 3 ways to come out on top" – Search Engine Watch
Information: English, Google's customers reviews, 10/05/2017
This article gives you three tips to make the most out of this new feature!
Original title: "How to Respond to Negative Reviews on Facebook to Win Back Angry Customers" – Social Media Today
Information: English, social networks, 12/05/2017
This article will help you win back your angry customers with three tips to better communicate with them!
Original title: "5 Ways to Turn Around Your Struggling Social Media Marketing Campaigns" – Social Media Today
Information: English, marketing campaign, 16/05/2017
5 easy tips to make your campaigns more efficient!
Original title: "Comment l’intelligence artificielle impacte déjà la fidélisation" – Presse Citron
Information: French, Artificiel intelligence, 16/05/2017
This article explains how artificial intelligence understands our behavior to better target our needs.
Original title: "How to Use BuzzFeed-Style Quizzes for Social Media Marketing" – Social Media Today
Information: English, Online advertising, 17/05/2017
This article explains how to increase your conversions by creating tests that will match your customer's personality and one of your product!
We hope that these reading suggestions will please you!
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Have a nice reading and an amazing weekend !